It’s not easy for start-up creative businesses to find affordable retail spaces in prominent locations. The recent economic downturn and rise in youth unemployment means it's paramount that entrepreneurial activity, self employment opportunities and stimulating retail experiences are all cultivated and promoted.
As part of Wayne Hemingway’s role as a London Leader, we devised and delivered the concept of KiosKiosK; an affordable, contemporary, movable retail outlet. Kiosks provide small, flexible spaces for businesses in the early stage of their development, and councils and landlords can offer them on a short-term or long-term basis. Kiosks also don’t come with the usual barriers to entry, red tape and restricted use that is associated with stores in busier locations.
Taking inspiration from Wayne and Gerardine’s early days as market traders, HemingwayDesign created a small, rent-free pop-up shop which can be readily and easily set up and used to display product. KiosKiosk was also part of the Design Museum’s Super Contemporary Exhibition, which celebrated the spirit of London design and showcased 12 commissions from London’s most dynamic creatives, exploring what it is that attracts the world’s leading designers to study, work and live in the city.