The Drops

The new monthly design-led market.
Type: Brand Identity, Placemaking & Events
Date: 2021 - present

Coal Drops Yard in Kings Cross is now home to the new monthly market ‘The Drops’, showcasing emerging designers across fashion, homewares and lifestyle. The idea behind the project is not only to provide a platform for new market traders, but for The Drops to be a co-curated event, developed in partnership with the established retailers trading in Coal Drops Yard. This unique market celebrates shopping small and purchasing purposefully, and champions originality, independence, authenticity, sustainability and creative talent. It’s focus is to support creative new talent, work in collaboration with exisiting retailers, and grow a community of conscious consumers at Kings Cross.

For those traders at the market, it is a chance to set up shop at one of the most unique regeneration spots in London, and be mentored via The Drops Collective Mentoring Programme by the establsihed retailers in the yard. Who doesn’t want advice from the shoe designer Tracey Neuls, or practical tips on how to start a business from the foubder and CEO of Cubitts Tom Brought? What is more the emerging designers get marketing support and a fully set up trading space.

With fashion and music being prominent features in King’s Cross, from the early career UAL students to the established fashion designers who have set up shop within Coal Drops Yard and the incredible music venues in and around the site, such as Spiritland and Lafayette, ‘The Drops’ is not only a nod to Coal Drops Yard but also refers to key moments in the creative industries nurtured in area.