We are HemingwayDesign.
We create, we transform and we care about the big stuff.
We breathe new life into old concepts, cutting through the ordinary and expected with powerful, visionary design. Our work takes us across interiors, landscape planning and housing regeneration, to exhibitions, products and fashion – and we do it all with a community-focused conscience.
Founded by Wayne and Gerardine Hemingway in 1981, we have grown into a multi-disciplinary and award-winning design agency, which is now led by two generations of the Hemingway family and a pool of talented designers.
Our philosophy is to improve the things that matter in life. Could we improve what matters to you?
We design things.
As a multi-disciplinary team, our diverse and high-profile client list reflects the strength of talent behind HemingwayDesign. Over 30 years' experience has seen us collaborate with the likes of Sainsbury's, John Lewis, Coca-Cola, The National Trust, B&Q and Royal Mail, to name a few – and that's just product development.
When it comes to housing regeneration, we've influenced the skylines of Gateshead, Dartford, Manchester, Maidenhead, Bournemouth, King's Lynn, Skelmersdale and Whitehaven, each with great acclaim. Next on the agenda is the £18m restoration of Dreamland in Margate, where we’ll carefully unfold the 1920s-50s design and piece it back together in a way that preserves its historical integrity, but is also exciting and culturally significant for a modern audience. With our unparalleled knowledge of seaside culture and British heritage, we are, without a doubt, the right people for the job – and we can’t wait to give this once glorious landmark a 21st Century heartbeat.
Interior design is one of our specialities – see our work in the former 2012 Athletes’ Village, Flat 130 Balfron Tower, The Institute of Directors and within our own self-titled homeware collection, or our furniture range for G Plan. We’re not half bad at fashion either; 35 years at the helm of Red or Dead has turned the Hemingways into sought-after uniform designers, and both McDonald’s and Transport For London called on us to completely reinvigorate their staff clothing.
Then there are our cultural events and exhibitions. Since 2010, we've produced over 20, including the annual Vintage Festival, Classic Car Boot Sale and The Festival of Thrift, which enjoyed a combined audience of over 100,000 in 2014. They are also a perfect reflection of HemingwayDesign’s personality; a mind focused on community values, one eye searching for great British design and both hands transforming a sow’s ear into a silk purse.
Our marketing arm, HemingwayDigital, is where our web consultants, advertising executives and creative designers fuse together. We craft success stories for brands we believe in, connecting them to the niche audiences we've been influencing for decades. Working across print, advertising and digital channels, and with expertise in online strategy and social media, our campaigns filter through the blurred messages of today's media, and target consumers head-on.
And finally, the last string to our bow: the graphics team. They provide the design and branding expertise to transform corporate identities into communicative tools, which strike at the heart of the customer base. Discover how we did exactly that for Unite Students and Grainger PLC, where rigid, inward-facing branding was opened out into an immersive and playful voice, and one which suited both client and customer – and the digital age.
We have vision.
HemingwayDesign have been visionaries for over 30 years, and throughout it all, our feet were – and will continue to be – firmly planted in societal needs.
Our first vision was to create the affordable designer label, Red or Dead. We did that rather well, truth be told. Our most recent projects have focused on supporting and developing the UK’s knowledge-based industries, such as The Bridge Dartford and a 1,000 unit extension to the University of Warwick’s accommodation. As for our next, well – you tell us. We’d love to help bring your vision into reality.
Identities; to reinforce like-minded brands with strategic design thinking
Products; with sustainability, economic well-being and British credentials
Fashion; for multi-nationals and highstreet chains, as well as charitable causes
Environments; whether that's public spaces, mass-market housing or interiors
Events; allowing the creative industries to grow and thrive – and to have fun!